The Sovereign Consultant
By jameskempco |
The real answer is both.
But the measure of your results isn’t how many hours you work, it’s the impact of those hours.
The impact on your client results and your bank account.
How many times have you got to end of a busy day and felt that not much had really moved forward?
Many business owners fill their day with ‘stuff’ they feel they ‘should’ be doing.
Come behind the scenes and see how I spend a typical day.
By jameskempco |
Last year I decided we needed to go to Queenstown.
I haven’t been for 10 years and like spontaneous trips.
I looked at flights at 7am, chose the ones I wanted and then..
..I didn’t buy them.
The justification was I needed to speak to Michelle and discuss it. Max was going to miss a day of school. Where would we stay? blah blah blah
11am rolls around.
I asked her if we should go to Queenstown.
She said..
Yes.
Ah. Simple.
So I went back to book them. The browser window was still open. I opened a new one and searched for the same flights. hmmm they seem more expensive.
Two searches side by side. $254 difference.
Airlines have algorithms that analyse searches, purchases and demand. This is pretty common and I had fallen into the trap.
But it cost me $254.
Because I didn’t pull the trigger.
I had no real reason to delay. But I did.
Speed is everything.
Speed of thought. Speed of decisions. Speed of action.
I notice a direct correlation with the people who decide to work with me quickly and dive into the work.
Learning, executing and putting numbers on the board.
Speed is the factor that is causing startups to bite into big, incumbent competitors at an increasing rate. Big companies can’t do speed.
By jameskempco |
The Matrix is one of the all time great movies.
I remember seeing it in the cinema. The story, the fight scenes, all awesome.
If you remember how the story goes; Neo is a hacker who meets a shadowy group who tell him his consciousness is actually a computer simulation. The reality is that his body is being harvested by machines for energy.
The narrative of us living in a simulation appeals to many.
It’s hard believe we’re here just….because.
In a famous scene, Morpheus offers Neo the choice between a red pill and blue pill.
“You take the blue pill, the story ends. You wake up in your bed and believe whatever you want to believe. You take the red pill, you stay in Wonderland, and I show you how deep the rabbit hole goes.”
The popular narrative is you should always choose the red pill.
You should always face up to the reality and chaos and ugliness that exists in the world.
But this is too simplistic.
Plenty of people can’t handle this reality.
Awareness with an inability to take action creates anxiety.
We all make excuses to avoid action.
No money.
No time.
Not qualified.
But they are just that. Excuses.
If you have awareness of a problem but don’t take action to remedy it you are storing up frustration and anxiety.
If you know you’re one of those people then don’t take the red pill. Take the blue pill and ‘wake up in your bed believing what you want to believe’.
Ready to take the red pill?
Get a new reality?
Take action?
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