Email gives the biggest ROI of any ecommerce marketing channel.
On average, a 40x spend on investment.
Finding your Email Cadence is crucial to get the BEST results from one of your biggest assets.
Email Cadence means the right balance of frequency, format and workload.
When you find your cadence, your email list is a money printing machine.
I’ve been working with Hyper to grow revenue from their email and optimise their considerable marketing spend.
Yesterday they nailed an email that has all the key elements of an ecommerce campaign.
I made a quick video walkthrough of the key elements that you can watch on Facebook.