Have you noticed how authors and directors happily recommend books and movies by others?
Some might call them competitors.
It would be a surprise if Elon Musk recommended you buy a BMW. They live in a binary universe and expect you to buy one car but not the other.
For the rest of us the real competition is inaction.
Not being in the market. Not growing, serving and marketing.
If theres more good stuff available online, people buy more online, expect that good stuff is available online, look online first, buy more online.
It’s a virtuous cycle.
Encouraging the growth and development of other business owners is exactly what happens in the Ecommerce Engine private community.
Promoting and helping others is not only the right thing to do it’s good for your business.