What The Client Needed
Authority Architecture is an education program for professionals who want to generate more leads, leverage and leadership. Initially a one on one coaching program, Authority Architecture was re-developed as a leveraged program and was ready to grow.
The key objective was to generate sales calls in a predictable way for the sales team to generate qualified calls for a high ticket sale ($6000) that could be sold within one 45 minute sales call.
What We Did
- Refined product offering to maximise conversions, margin and LTV
- Identified the key audiences they wanted to get in front of – warm and cold
- Developed pre-selling content to build a warm audience and educate prospects
- Co-created magnet framework and built magnet funnel
- Developed application process to keep prospect quality high
- Used brand assets to create successful Facebook, Instagram and Email campaigns
- Created nurture email sequence to turn leads into booked calls
- Automated all elements of process and minimised management to 30 mins per day
- Scaled marketing spend to maximise ROI
- 18,201 leads collected
- 861 qualified sales calls booked at $114 per call
- 233 sales @ $6000 each
- Turned every $1 marketing spend into $14 with a total spend of $98,838 at an ROI of 14.14
If you want results like this, then book a 15 minute call with us now to see if we are a fit to work together.
On this call we will discuss what you want to achieve in your business in the next 90 days and the next steps to get you there.
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